/ About Holdstill
We build the machine behind your music.
Holdstill Records is a music marketing studio built by people who still cry at a great mix. We blend cinema, story, code and culture so artists can stop worrying about the algorithm and get back to the work that matters.
/ Mission
To give every artist a fair shot at being heard, regardless of label, location, or following.
/ What we believe
Honesty over hype
We say what's working, what isn't, and what we'd do differently — even when it costs us.
Art comes first
Every system we design exists to amplify the artist — not the other way around.
Ship daily
We believe in compounding momentum. Small ships, every day, in public.
Build with you
We're an extension of your team — not a vendor on a retainer.
/ Timeline
A short, honest story.
2021
The Holdstill idea
Two filmmakers, a strategist and a producer build a studio for the artists they wished existed for them.
2022
First million
First independent release we manage crosses 1M streams in 30 days. We never look back.
2024
A studio engine
Daily Growth Operations launches. Holdstill becomes a true end-to-end music marketing studio.
2026
Where we are now
Working with labels and indie artists across India, partnering with DSPs, and shipping campaigns weekly.
/ Work with us